About:
Need someone who can "do it all"?
Try a Renaissance woman.
I'm a Marketing Director and Designer with 15+ years experience in both the commercial and non-profit sectors. My core competencies include marketing strategy, creative direction, strategic partnerships, content development, and project management.
I'm the Producing Artistic and Marketing Director for Shrewd Productions, a local, award-winning theatre company, as well as a Digital Marketing Manager with Nehmedia, Inc., a local marketing agency. Previously, I served as the Affiliate Marketing Manager for Liquidation Channel, where I increased Affiliate Channel revenues by ten times in my three years managing the program.
Earlier career experience includes lead, hybrid design/marketing positions with Commemorative Brands and CBRE, Inc., where I served as the Senior Graphic Designer and oversaw all digital marketing efforts for Central Texas.
noun: Renaissance man/woman - a person with many talents or areas of knowledge.
PROFESSIONAL
EXPERIENCE
Digital Marketing Manager - Account/Business Development
Nehmedia, Inc.
March, 2021 - Present
Managed a portfolio of high-priority clients, providing strategic insights and recommendations for growth and brand awareness, website maintenance, data analysis and reporting, and proposals for new projects and services.
Art & Marketing Director
Shrewd Productions
2005 - Present
Coordinated, planned and executed season programming, serving as primary producer and leading all marketing efforts for award-winning arts organization.
Marketing Director/Designer
Freelance
2017 - Present
Provided marketing management, graphic design, and event coordination services for various clients including Baking For Good, Ground Floor Theatre, Austin Shakespeare, Ellevé Real Estate Group, Hometown Charm Realty, Booz Allen Hamilton, and others.
Creative Media Designer III
Texas Education Agency - Temp/Contract
September, 2020 - January, 2021
Designed brochures, presentations, information sheets, web page mock-ups, and reports for the Texas Education Agency Special Populations division.
E-Commerce Marketing Manager & Designer- Affiliate Partnerships
ShopLC (aka Liquidation Channel)
2012 - 2017
Developed and executed strategies to build affiliate marketing program and maximize revenue potential for liquidationchannel.com, cultivating relationships with affiliates, and forging new strategic partnerships.
Senior Graphic Designer, Digital Property Marketing Manager, & Web Editor - Central Texas Region
CBRE, Inc.
2006 - 2012
Served as the centralized marketing lead for the Austin, San Antonio and El Paso offices, providing primary graphic and web design services for all cities and overseeing all digital marketing efforts by support staff.
Soft Skills
MARKETING STRATEGY
CREATIVE DIRECTION
STRATEGIC PARTNERSHIPS
SOCIAL MEDIA
CONTENT DEVELOPMENT
PUBLIC RELATIONS
EVENT PRODUCTION
AFFILIATE MARKETING
PROJECT MANAGEMENT
GRAPHIC/WEB DESIGN
DATA ANALYSIS
SALES
Technical Skills
MICROSOFT OFFICE
ADOBE CREATIVE SUITE
HTML/CSS
GOOGLE ANALYTICS
CONTENT MANAGEMENT SYSTEMS
EMAIL MARKETING PLATFORMS
SOCIAL MEDIA PLATFORMS
G-SUITE
SALESFORCE
ASANA
SLACK
WORDPRESS
CANVA